In their latest stride towards an AI-integrated future, Meta has begun testing user-created AI chatbots on Instagram.
The announcement came from Meta CEO Mark Zuckerberg himself, marking a significant shift in how social media interactions might shape up in the near future.
Take aways:
- New Frontier in AI: AI characters made by creators will soon start surfacing on Instagram. These chatbots will be clearly marked as AI, so users are aware they are communicating with an artificial entity. The tech giant is rolling out an early test in the U.S which will gradually extend to more users.
- Creator Engagement: Meta is working with creators like meme account Wasted and technology creator Don Allen Stevenson III to roll out early versions of creator-made chatbots. The idea is to help creators and businesses build an AI helper to interact with their community, engaging more customers and fans by virtue of AI.
- Gradual Improvement: Zuckerberg acknowledges that it is early days for these AI chatbots and improvement is inevitable. Crafting an AI avatar that is both engaging and trust-building is an art form that will evolve and improve over time. The company wants to provide the right tools for this evolution.
Reference: TechCrunch